Everything is bigger in Texas and the TRA Marketplace, held last month in Dallas, is no exception. During this important event, the Italy-America Chamber of Commerce was thrilled to be a co-presenter of authentic Italian food products and wines at this year’s Texas Restaurant Association Marketplace, celebrating its 80th year. The TRA Marketplace brings together more Texas-based food, wine, and restaurant professionals than any other festival or fair (consider that Texas is one of the fastest growing markets for the restaurant industry with sales of $52.4 billion). It was therefore amazing to watch so many top Texas trade members discover or learn more about #TrueItalianTaste and #ExtraordinaryItalianTaste — two social media campaigns that form part of the “Extraordinary Italian Taste” project promoted by the Italian Ministry of Economic Development and organised by Assocamerestero and all the Italian chambers of commerce in North America. 

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